Sales Optimisation, Conversion and Tracking (SOCAT)
SOCAT is an acronym for Sales optimisation, conversion and tracking. In essence it is an in-house system that tracks the usability of a website and then makes this path smoother. This process leads to a higher conversion rates and sales.
The SOCAT website usability tests secrets will remain within the system but the results of this sales optimisation process are not. Clients that we have ran through the system have enjoyed increases of up to 35% in conversions. By tracking consumers through SOCAT we also find smaller glitches which clients are not aware of, these have included fatal errors with the checkout facilities, in ability to see the site in certain browsers plus loads of little issues, all that effect conversion rates.
If you have a high traffic site or are spending money on trying to get visitors to your site, you don’t want to lose them once you have got them there, unless the purchase, enquire or request more information your site isn’t working!
SOCAT will prevent your site from wasting leads and increase sales and conversions, so contact us now and we’ll talk you through it.